Shopify Optimization & Storefront Audits:
- Deep-dive audits
- Homepage layout
- Navigation Optimization
- Catalog & Collection Organization
- App suggestion & set up
- SEO & Conversion Optimization
- Product Launches
Marketing & Merchandising
- Marketing Calendar Creation
- Promotional & Pricing Strategy
- Ad & Social Concepts
- Overall Marketing Strategy
- Recommendations on featured products & collection merchandising
- Support omnichannel planning — translate online campaigns to in-store
Marketplace Management
- Advise on promotional participation
- Product set-up and uploads
- Image Optimization
- Storefront brand page creation
- Assortment Strategy
Product & Assortment Strategy
- Audit current product mix & identify gaps
- Recommend products to focus on in marketing
- Suggest ideas for bundles, seasonal collections, or limited drops
- Help plan launch calendars and category expansion